Sunday, December 7, 2008

Advanced Macroeconomics or Strategic Management

Advanced Macroeconomics

Author: David Romer

David Romer's Advanced Macroeconomics, 2e is the standard text and the starting point for graduate macro courses and helps lay the groundwork for students to begin doing research in macroeconomics and monetary economics. A series of formal models are used to present and analyze important macroeconomic theories. The theories are supplemented by examples of relevant empirical work, which illustrate the ways that theories can be applied and tested. This well-respected and well-known text is virtually unique in the marketplace.



Table of Contents:

Ch. 1The Solow growth model5
Ch. 2Infinite-horizon and overlapping-generations models48
Ch. 3New growth theory100
Ch. 4Real-business-cycle theory174
Ch. 5Traditional Keynesian theories of fluctuations222
Ch. 6Microeconomic foundations of incomplete nominal adjustment271
Ch. 7Consumption346
Ch. 8Investment386
Ch. 9Unemployment437
Ch. 10Inflation and monetary policy496
Ch. 11Budget deficits and fiscal policy559

Strategic Management: Concepts and Cases

Author: Fred R David

KEY BENFIT: David’s Strategic Management offers a skills-oriented, practitioner perspective that has been updated with modern cases to reflect current research and strategy.

This text covers strategy formulation issues such as business ethics, global vs. domestic operations, vision/mission, matrix analysis, partnering, joint venturing, competitive analysis, and includes a brand new cohesion case on the Walt Disney Company.

  For management professionals, small business owners and others involved in business.

Booknews

A textbook that meets all AACSB guidelines for the business policy and strategic management course at both the graduate and undergraduate level. Pivots on the themes that global factors affect virtually all strategic decision, that information technology is a vital strategic management tool, and that preserving the natural environment is a vital strategic issue. Incorporates changes in the business climate, new research, and updated examples since the previous edition in 1997 (first in 1991). Also new is an associated World Wide Web site with a range of resources. The text itself comprises 350 pages, after which over 500 pages of cases are presented in separately numbered pages; the arrangement puts the index inconveniently in the middle of the volume. Annotation c. by Book News, Inc., Portland, Or.



Table of Contents:

Preface
Introduction
How to Analyze a Business Case
Pt. 1Overview of Strategic Management2
Ch. 1The Nature of Strategic Management2
Pt. 2Strategy Formulation54
Ch. 2The Business Mission54
Ch. 3The External Assessment78
Ch. 4The Internal Assessment118
Ch. 5Strategies in Action156
Ch. 6Strategy Analysis and Choice194
Pt. 3Strategy Implementation234
Ch. 7Implementing Strategies: Management Issues234
Ch. 8Implementing Strategies: Marketing, Finance/Accounting, R&D, MIS Issues274
Pt. 4Strategy Evaluation298
Ch. 9Strategy Review, Evaluation, and Control298
Strategic Management Cases
Service Companies
Manufacturing Companies

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